Privacy Policy

Last Updated: June 11, 2026

1. Introduction

Joyoung International Holding HK Limited ("Joyoung", "we", "us", or "our") respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, store, transfer, and otherwise process personal information in connection with the Joyoung website and related services (the "Website").

This Website is operated by Joyoung International Holding HK Limited on behalf of the Joyoung brand. The Joyoung brand is owned by Joyoung Co., Ltd.

This Privacy Policy applies to users accessing the Website in the markets in which the Website is made available. Additional provisions applicable to specific jurisdictions are set out in the relevant Appendices to this Privacy Policy. In the event of any inconsistency between this Privacy Policy and an applicable Appendix, the Appendix shall prevail to the extent required by applicable law.

By accessing or using the Website, creating an account, registering a product, applying for warranty services, subscribing to marketing communications, or otherwise providing personal information to us, you acknowledge the practices described in this Privacy Policy.

2. Personal Information We Collect

Depending on how you interact with the Website, we may collect the following categories of personal information.

Information You Provide Directly

We may collect personal information that you voluntarily provide, including:

  • Name;
  • Email address;
  • Telephone number;
  • Country or region;
  • Account credentials;
  • Product registration information;
  • Product model number;
  • Product serial number;
  • Purchase information;
  • Proof of purchase documents;
  • Customer service inquiries and communications;
  • Marketing subscription preferences; and
  • Any other information you choose to provide.

Information Collected Automatically

When you use the Website, we may automatically collect certain information, including:

  • IP address;
  • Browser type;
  • Device information;
  • Operating system;
  • Website usage information;
  • Log information;
  • Cookie identifiers and similar technologies; and
  • Diagnostic and security information.

Information Received from Other Sources

Where permitted by applicable law, we may receive personal information from affiliated companies, authorised service providers, business partners, and other third parties.

3. How We Use Personal Information

We may use personal information for the following purposes:

  • Operating, maintaining, and improving the Website;
  • Creating and managing user accounts;
  • Registering products;
  • Administering warranty and extended warranty programmes;
  • Verifying eligibility for promotions, campaigns, or warranty benefits;
  • Processing customer service requests;
  • Providing technical and after-sales support;
  • Communicating with users regarding products, registrations, warranty matters, and customer support;
  • Conducting analytics, performance measurement, and service improvement activities;
  • Detecting, investigating, and preventing fraud, abuse, and security incidents;
  • Sending newsletters, promotional communications, product updates, and marketing materials, subject to your consent where required by applicable law;
  • Complying with legal and regulatory obligations; and
  • Protecting our legal rights, property, and legitimate business interests.

If you choose not to provide certain personal information, we may not be able to provide certain products, services, or functionalities (such as account registration or warranty services).

4. Cookies and Similar Technologies

We may use cookies, pixels, tags, SDKs, and similar technologies to support the operation of the Website and improve user experience.

Where required by applicable law, we will obtain your consent before placing non-essential cookies (such as analytics or advertising cookies) on your device. You can manage your preferences through cookie banners or preference management tools made available on the Website.

These technologies may be used for purposes such as:

  • Maintaining Website functionality;
  • Remembering user preferences;
  • Measuring Website performance;
  • Understanding Website usage;
  • Security and fraud prevention; and
  • Supporting marketing and advertising activities.

We may also use analytics, advertising, and similar technologies provided by third-party vendors.

You may manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Website.

Additional information regarding cookies may be provided through cookie notices, banners, or preference tools available on the Website.

5. Marketing Communications

Where permitted by applicable law, we may send users newsletters, promotional communications, product updates, event invitations, and other marketing information.

Where consent is required by applicable law, we will obtain your consent before sending marketing communications.

You may withdraw your consent or unsubscribe from marketing communications at any time by:

  • Clicking the unsubscribe link contained in the communication;
  • Contacting customer support; or
  • Using any other opt-out mechanism made available by us.

Withdrawal of consent will not affect the lawfulness of processing conducted prior to such withdrawal.

6. How We Share Personal Information

We may share personal information with the following categories of recipients where reasonably necessary for the purposes described in this Privacy Policy.

Affiliated Companies

We may share personal information with companies within the Joyoung group for customer service, warranty administration, marketing, operational, legal, compliance, and business management purposes.

Employees and Personnel

Personal information may be accessed by authorised personnel located in different jurisdictions, including Mainland China, where necessary to provide services, support customers, administer warranty programmes, conduct marketing activities, analyse data, maintain systems, or perform business operations.

Service Providers

We may share personal information with third-party service providers acting on our behalf and assisting us in operating the Website and providing related services, including:

  • Website hosting services;
  • Customer support services;
  • Warranty administration services;
  • Marketing and communications services;
  • Analytics services;
  • Technology and IT support services; and
  • Other services supporting our business operations.

Business Transactions

We may disclose personal information in connection with a merger, acquisition, financing transaction, corporate restructuring, sale of assets, or similar corporate transaction.

Legal Requirements

We may disclose personal information where required or permitted by law, regulation, court order, governmental authority, or legal process.

7. International Transfers of Personal Information

The Website serves users across multiple jurisdictions.

Personal information may be collected, accessed, stored, transferred, or otherwise processed in jurisdictions where our affiliated companies, personnel, or service providers operate, as necessary to provide the Website and related services.

Personal information is generally processed in the country or region associated with your use of the Website and may also be stored on servers located in Mainland China. In addition, personal information may be accessed by authorised personnel located in other jurisdictions, including Mainland China and Hong Kong SAR, where reasonably necessary for customer support, warranty administration, marketing activities, data analysis, information technology support, and other related business operations.

We take reasonable measures designed to ensure that personal information receives an appropriate level of protection when transferred internationally and process personal information in accordance with applicable laws. Where required by applicable law, we implement appropriate safeguards for international transfers, such as standard contractual clauses or equivalent legal mechanisms.

8. Data Storage and Retention

Personal information may be stored on servers located in Mainland China and other locations used by our affiliates or service providers.

We retain personal information only for as long as reasonably necessary to:

  • Provide products and services;
  • Administer product registrations and warranty programmes;
  • Maintain customer relationships;
  • Comply with legal and regulatory obligations;
  • Resolve disputes;
  • Enforce our agreements; and
  • Protect our legitimate business interests.

Retention periods may vary depending on the nature of the information, applicable legal requirements, and operational needs.

When personal information is no longer required, we will take reasonable steps to delete, anonymise, or securely dispose of it.

9. Security

We implement reasonable administrative, technical, organisational, and physical safeguards designed to protect personal information against unauthorised access, disclosure, alteration, loss, misuse, or destruction.

However, no method of transmission over the Internet or method of electronic storage can be guaranteed to be completely secure.

Users are responsible for maintaining the confidentiality of their account credentials and for protecting access to their accounts.

10. Your Rights

Subject to applicable law, you may have the right to:

  • Access personal information we hold about you;
  • Request correction of inaccurate or incomplete personal information;
  • Request deletion of personal information;
  • Withdraw consent where processing is based on consent;
  • Object to certain processing activities;
  • Request restriction of processing;
  • Request portability of personal information where applicable; and
  • Lodge a complaint with a competent supervisory authority.

The availability of these rights may vary depending on your country of residence and applicable law.

To exercise your rights, please contact us using the contact details provided below.

We may not be able to fulfil certain requests where permitted or required by applicable law.

11. Minors

The Website is intended for a general audience.

If you are under 18 years of age, you should use the Website only with the involvement, consent, and supervision of a parent or legal guardian.

Where required by applicable law, we will obtain or rely upon appropriate parental or guardian consent before processing personal information relating to minors.

If you believe that a minor has provided personal information to us without appropriate authorization, please contact us so that we may take appropriate action.

12. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business operations, legal obligations, technologies, or services.

The updated version will be posted on the Website together with a revised "Last Updated" date.

Where required by applicable law, we may provide additional notice regarding material changes.

13. Contact Us

Privacy Contact

If you have any questions about this Privacy Policy, our privacy practices, or if you wish to exercise your privacy rights, please contact us:

Joyoung International Holding HK Limited

Email: overseas@joyoung.com

We will respond within a reasonable period and in accordance with applicable law.

APPENDIX A

Additional Provisions for Singapore Users

Personal Data Protection Act 2012 (Singapore)

A1. Your Rights Under Singapore Law

If you are located in Singapore, you have the following rights under the Personal Data Protection Act 2012 (as amended):

  • Right of Access: You may request access to personal data we hold about you and information about how it has been used or disclosed in the preceding 12 months.
  • Right of Correction: You may request that we correct personal data that is inaccurate or incomplete.
  • Right to Withdraw Consent: You may withdraw consent to the collection, use, or disclosure of your personal data at any time. Withdrawal does not affect processing carried out before withdrawal.
  • Right to Data Portability: You may request that we transmit your personal data to another organisation in a commonly used machine-readable format, where technically feasible.

A2. Do Not Call Registry

We comply with the Do Not Call (DNC) Registry provisions under Singapore's Personal Data Protection Act 2012. We will not send unsolicited marketing messages by voice call, text, or fax to Singapore telephone numbers registered on the DNC Registry, unless we have obtained your clear and unambiguous consent to do so.

APPENDIX B

Additional Provisions for Malaysia Users

Personal Data Protection Act 2010 (Malaysia)

B1. Your Rights Under Malaysian Law

If you are located in Malaysia, you have the following rights under the Personal Data Protection Act 2010 (PDPA 2010):

  • Right of Access: You may request access to personal data we hold about you.
  • Right of Correction: You may request that we correct personal data that is inaccurate, incomplete, misleading, or not up to date.
  • Right to Withdraw Consent: You may withdraw consent to the processing of your personal data at any time, subject to any legal or contractual restrictions and reasonable notice.
  • Right to Prevent Processing for Direct Marketing: You may request that we cease using your personal data for direct marketing purposes.
  • Right to Data Portability: You may request that we provide your personal data in a structured, commonly used, and machine-readable format, where technically feasible, pursuant to the Personal Data Protection (Amendment) Act 2024.

APPENDIX C

Additional Provisions for Thailand Users

Personal Data Protection Act B.E. 2562 (Thailand)

C1. Your Rights Under Thai Law

If you are located in Thailand, you have the following rights under the Personal Data Protection Act B.E. 2562 (PDPA):

  • Right of Access: You may request confirmation of whether we hold your personal data and access to that data.
  • Right of Correction: You may request correction of personal data that is inaccurate, incomplete, or misleading.
  • Right to Erasure: You may request deletion or anonymisation of your personal data where it is no longer necessary for the purposes for which it was collected, or where you have withdrawn consent and there is no other legal basis for processing.
  • Right to Withdraw Consent: Where processing is based on consent, you may withdraw consent at any time. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.
  • Right to Data Portability: You may request that we provide your personal data in a structured, commonly used, and machine-readable format, or transmit it directly to another data controller, where technically feasible.
  • Right to Object: You may object to processing carried out on the basis of legitimate interests or for direct marketing purposes.
  • Right to Restriction: You may request that we restrict processing of your personal data in certain circumstances, such as while a correction request is being assessed.